I first met Shayne while participating in JCK Tucson 2020. Her outgoing nature, professional persona and skilled history was exactly what I had been looking for in someone to makeover my jewelry website. This serendipitous meeting led to me hiring her to completely redo my website and takeover my social media. Her familiarity with the jewelry industry and years doing all the social media for the Gemological Institute of America was evident early on as we began to revision my web presence.
The importance / necessity of having a well crafted, user friendly and updated web presence (website and social media) is, in my opinion, a non-negotiable if you want to have a viable and successful business. I knew that I lacked the interest or the skills required to do this myself.
Shayne has been an absolute pleasure to work with and her expertise with the ins and outs of shopping websites, Instagram, Facebook, Google Analytics and media strategy has been apparent from day one. Of equal or greater importance, she is timely, meets deadlines and follows up promptly. She runs her business like a true professional and understands the value of your time and hers. She and I have regular zoom and phone calls regularly and prior to each month, she provides her entire plan for the upcoming month. It’s been a huge weight off my shoulders to not have to think about this critical part of my business.
I have also received countless compliments about my new website and social media postings, confirming that Shayne has truly captured the aesthetic and essence of my jewelry business. This was a significant consideration when looking for someone to completely revamp my web presence. As a one of a kind jewelry artisan, I’ve been exacting with every business decision. It is even more critical that everything I do truly embodies the vision of my work and translates that to the public. Even the proper selection of a font or a color makes a difference.
If you are looking for a creative, talented, reliable, detail-oriented marketing strategist, who brings a deep understanding of all things digital and social media, then Shayne McCoy founder of Straight Up Social is the one. Shayne brings years of corporate digital marketing experience to her clients of all sizes and business models. She is knowledgeable and committed to supporting client initiatives. She has become an invaluable partner to me and my go-to resource for all things digital.
I was looking to revamp my website and make it more user friendly. I created my first site myself and realized very early on that there was a lot I didn’t know about in terms of functionality, best practice, and integration with social media. Shayne had worked with a fellow jeweler friend of mine and came highly recommended. After our first conversation, I was so excited to get to work. She was very communicative throughout the entire process. She was collaborative and challenged me when I was a bit set in my ways. I appreciated her honesty and experience because the end result of my new website, email list and social media integration is more than I could have hoped for. I have received so many compliments on how professional and intuitive my site is organized. I highly recommend working with Shayne for your web and social media needs.
I just finished working with Shayne on making a number of updates to my website as well as creating a Mailchimp automation for one of my free product offerings. We discussed and created a contract outlining all of the updates and changes I wanted to make and not only was Shayne’s rate was super reasonable, but she went well above and beyond the designated contract to assist with a number of changes and additions that came up along the way. Shayne was professional and accommodating and I will definitely be employing her services in the future. Highly recommend Straight Up Social for all of your web and marketing needs!